By Matt Smith
LIV Golf has announced that multi-platinum selling, country star Jimmie Allen and country music singer/songwriter Jessie James Decker will perform in the three-night concert series at the LIV Golf Invitational Portland this week. In addition, the Portland-based cover band Hit Machine and other local artists will entertain golf and music fans at Pumpkin Ridge Golf Club.

WATCH: All the action live from Portland

The LIV Golf Invitational Portland held from June 30 – July 2 will feature post-round ‘Apres Golf’ events with concerts, DJs, and the Birdie Shack hospitality experience, from 6pm.

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Jimmie Allen is a Grammy Award-nominated country star from Southern Delaware. Jessie James Decker, meanwhile is a singer, songwriter, TV personality, fashion designer, and best-selling author.

“We are very excited to provide fans with an experience that brings together the spirit of golf, country music and local talent in the city of Portland which provides a unique setting for guests to enjoy spectacular landscapes, challenging competition and an electric atmosphere,” said Kerry Taylor, Chief Marketing Officer at LIV Golf. “Our first US stop is packed with entertainment featuring some of the world’s best players, top musical performances, outstanding hospitality and fun for the whole family.”

The Fan village is an immersive area featuring a food festival-style atmosphere, with a specially designed Kids Zone with entertainers, face painting, soft play equipment for climbing, mini-golf putting challenges, and educational activations based on STEM lessons. There will also be the LIV Golf Performance Centre with professional coaches who will offer tips as guests test their skills on swing simulators including a Chipping Challenge using a Zen Green Stage — a first of its kind in the United States — along with PuttView surfaces. These unique activations recreate the challenging slopes and expert shots completed by fans’ favourite pros at the world’s most iconic courses. Meanwhile, gamers can deploy in the Metaverse Tent, where Esports and virtual reality exhibits will take fans inside the game through friendly competition. LIV Golf will also present an Eco Village where all items will have a sustainable life cycle, including a hydration area, mobile recycling unit, eco retail store, power bikes, and recycled furniture.

As part of each day’s shotgun start, members of the Frog-X Navy Seal Parachute Team will skydive on to the course to kick off the action.

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